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politica de promovareToyota se numără printre jucătorii care au ÅŸtiut să aplice “glocalizarea”, adică să adapteze abordarea worldă la nevoile È™i specificul pieÈ›elor locale. De exemplu, are volume mai mari de maÈ™ini cu consum mic de combustibil în pieÈ›ele cu preÈ›uri mari la benzină.Mixul … Read More